LOUISVILLE, Ky. (Jan. 11, 2024) — The Young Professionals Association of Louisville (YPAL) and Mayor Craig Greenberg shared analysis from a city-wide survey focused on growing efforts and opportunities for economic development, investment, talent attraction and retention for the future of Greater Louisville.

YPAL partnered with more than 15 Louisville organizations to create the Voice of YP survey. More than 700 young professionals participated in the 31-question survey.

“This data will help inform Louisville Metro Government’s policies and investments related to our economy and neighborhoods as the success of our city is dependent on retaining bright and talented young professionals who will lead our businesses, nonprofits, government, and educational institutions,” Mayor Craig Greenberg said.

On Wednesday, Voice of YP: Beyond the Numbers was hosted at the Mellwood Art Center. More than 170 people attended the event as a report from the survey was shared and young community leaders explained their personal stories in Louisville.


“People often assume what young professionals want and need, without hearing young professionals’ voices,” YPAL President Tanelle Sawyer said. “This was an opportunity for us to unveil the data that we compiled.”

Sawyer encouraged event attendees to connect with their community going forward.

“Tonight was so important to remind young professionals how important their voice is, but also challenge them to do something with the data that they saw tonight, and also challenge leaders in the business community to value young professionals’ voices,” Sawyer said. “Tonight is just day one. Next we are challenging people to do something with the data we shared.”

The survey was broken up into seven categories: business and local economy, career and workforce, community engagement, current and future outlook, education and skills, lifestyle, networking and relationships.

Some of the survey results include:

What is the most critical issue facing Louisville?
Crime and safety 16.6%
Racial and social equity 14.1%
Affordable housing 13.6%
Education quality and access 12.6%
economic development 12.5%

What would keep you in Louisville long-term?
Better job opportunities 21.9%
lower cost of living 18.9%
Safer neighborhoods 12.9%
Improved public transportation 11.8%
Better quality of life 11.6%,
More cultural activities 11.5%

What issues matter most to YPs?
Economic development 31.6%
Racial justice 21.6%
Public Safety 21.1%
Public Health 16.6%

What work schedule do YPs prefer?
Flexible hours 39.1%
Remote work 25.9%
Four-day workweek 14.8%
Traditional 9-5 14.6%

To view complete survey results, click here.

The survey is led by a collaboration of organizations including YPAL, Play Cousins Collective, Unveil, Preston Area Business Alliance, Leadership Louisville Center, Louisville Independent Business Alliance (LIBA), NuLu Business Association, Louisville Metro Government, Louisville Downtown Partnership, IU Southeast School of Business, OneWest Corporation, Asia Institute Crane House, The Chamber of St. Matthews, Creative Mornings Louisville, Prospect Area Chamber of Commerce and Southern Indiana SHRM.